Who We Are
Executive Vice President
Over an 18 year career in the food industry Ross has held leadership positions in Centralized Purchasing and Brand Development along with extensive experience in Executive Sales Management. A combination of strong relationships and experience in both the broadline and retail distribution channels allow Ross to understand key factors related to strategic planning and brand management.
Director of Sales & Strategy
With a 25 year career in the Natural products channel George has developed deep experience and relationships throughout the industry. As a former National Fresh Category Manager for the leading Natural foods distributor he understands exactly how to engage at all levels of the supply chain. George also assists clients with strategic planning, purchasing, sales, budgeting and analysis.
National Sales Analyst
Monika comes to OFB with 12 years of experience as a natural products broker helping brands launch and succeed in the natural marketplace. She understands the importance of strong partnerships across the supply chain and values well-resourced strategic planning. She also shares brands’ passion for making a difference for people and planet.
Sarah Jane Pennella
National Sales Support
Sarah Jane brings strong interpersonal skills along with a passionate focus on our Clients and the Natural Food industry overall. Her general management experience in a national retailer’s high visibility flagship store provides a valuable perspective to our partners. Sarah Jane has a keen ability to continually evaluate current product offerings and modify as needed, taking into account sales, shrink, customer requests, and changes in the market.